Social Listening

Know When People Talk About You

Track mentions of your brand across X, Reddit, YouTube, and news sites. See what's being said, catch problems early, and find opportunities to jump into conversations.

Start Listening Free

Benefits

What Social Listening changes in the workflow

The specific jobs Social Listening helps a team complete.

Catch It As It Happens

Real time alerts mean you hear about mentions minutes after they're posted, not days later.

Understand the Mood

Sentiment analysis tells you if people are praising you, complaining, or just mentioning you in passing.

One Dashboard, Every Source

X, Reddit, YouTube comments, news articles. All in one place. No more tab hopping.

Track Your Competitors

Monitor what people say about your competition. Learn from their wins and their mistakes.

Every Platform That Matters

People talk about brands everywhere, not just on Twitter. We monitor the places where real conversations happen: Reddit threads, YouTube comments, tech blogs, news sites, and more. If someone mentions you, it shows up in your feed.

• X (Twitter): posts, replies, and threads
• Reddit: comments across all subreddits
• YouTube: video descriptions and comments
• News and Blogs: articles mentioning your brand

More Than Just Alerts

Getting pinged every time someone says your brand name isn't useful. It's noise. We filter, categorize, and score each mention so you see what actually matters. Positive review from an influencer? You'll know. Angry customer venting on Reddit? That too.

• Sentiment scoring: positive, negative, neutral
• Reach estimates so you can prioritize high impact mentions
• Filter by source, sentiment, or date range
• Daily and weekly digest emails

Spot Trends Before They Blow Up

A single complaint is nothing. Ten complaints in an hour about the same issue? That's a problem brewing. We track mention volume over time so you can spot spikes, good or bad, before they become headlines.

• Volume trends over days, weeks, or months
• Spike alerts when mentions jump suddenly
• Sentiment trends to catch shifting opinions
• Compare your buzz against competitors

Process

Set up Social Listening step by step

Follow the working sequence from initial configuration to the next action.

Add Your Keywords

Enter your brand name, product names, and any variations people might use. Add competitors if you want to track them too.

We Start Scanning

Our crawlers check X, Reddit, YouTube, and thousands of news sources continuously. New mentions get pulled in within minutes.

Everything Gets Analyzed

Each mention is scored for sentiment, tagged by source, and ranked by potential reach. The noise gets filtered out.

You Get Notified

Check your dashboard anytime, or let alerts come to you via email or Slack. You decide what's worth interrupting your day.

Use Cases

Social Listening use cases by team

See where this capability fits and which team owns the resulting workflow.

Customer Support Teams

Find complaints before they escalate. Customers often vent on social media before submitting a ticket. Now you can reach out first.

Marketing Teams

Discover who's talking about you and what they're saying. Find user generated content, testimonials, and partnership opportunities.

Product Teams

Hear unfiltered feedback. People say things on Reddit they'd never put in a survey. Use it to guide your roadmap.

PR and Comms

Catch negative press early. A critical blog post spreading on social? You'll know before journalists start calling.

4+

platforms monitored

< 5 min

average detection time

50k

mentions per month on Pro

90 days

data retention

"We caught a Reddit thread trashing our onboarding flow on a Saturday. By Monday we had a fix live and replied to the thread. The OP edited their post to say we were responsive. That kind of save used to be impossible."

M

Marcus T.

Head of Support, Fintech Startup

FAQ

FAQ

Common questions about Social Listening

What platforms do you monitor?

X (Twitter), Reddit, YouTube, and news and blog sites. We're adding more sources regularly. Enterprise plans can request custom source monitoring for niche platforms.

How fast do mentions show up?

Can I track competitors too?

How does sentiment analysis work?

What's the mention limit?

Can I reply to mentions from BrandJet?

Go deeper on Social Listening

Use these focused guides and answers to plan the workflow behind this feature.

GuideSentiment analysis dashboard examplesSee the metrics and views reputation teams use to find changes that need action. AnswerHow to monitor competitors on LinkedInTrack useful competitive signals without turning monitoring into noise. GlossaryCompetitive intelligence explainedLearn how market signals become evidence for sales and strategy decisions.

What are people saying about you right now?

Set up monitoring in 2 minutes. Start seeing mentions within the hour.

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