Campaign Sequence Builder

# Drag, Drop, and Launch Multi-Channel Campaigns

Build outreach sequences visually. Email, LinkedIn, WhatsApp, Twitter — all in one workflow with conditional logic and smart delays.

[Build Your First Sequence](/content/sign-up/index.html)

Benefits

## What Campaign Sequence Builder changes in the workflow

The specific jobs Campaign Sequence Builder helps a team complete.

### Visual Builder

No code, no confusion. Drag nodes onto a canvas, connect them, and you've got a multi-channel sequence.

### Conditional Logic

If they reply on email, skip the LinkedIn step. If they don't open, try WhatsApp. The sequence adapts.

### Six Channels, One Sequence

Email, LinkedIn, Twitter, WhatsApp, Instagram, and Telegram. Mix and match however you want.

### Real-Time Analytics

See exactly where each lead is in the sequence. Open rates, reply rates, and conversions at every step.

## Build Sequences Like a Flowchart

BrandJet's visual sequence builder works like a whiteboard. Drag action nodes onto the canvas, set delays between steps, add conditional branches, and watch your multi-channel outreach come together.

- Drag-and-drop node editor
- Connect steps with visual lines
- See your entire sequence at a glance
- Clone and duplicate sequences easily

## Smart Branching That Thinks Ahead

Real outreach isn't linear. Someone opens your email but doesn't reply? Branch to LinkedIn. They accept your connection? Send a DM. They respond? Stop the sequence.

- Branch on opens, clicks, and replies
- Channel-specific conditions
- Auto-stop on positive response
- Custom delay nodes between steps

## Every Channel in One Place

Most tools do email sequences. Some add LinkedIn. BrandJet gives you six channels in a single sequence — email, LinkedIn, Twitter, WhatsApp, Instagram, and Telegram.

- Email: sends, follow-ups, A/B variants
- LinkedIn: connects, DMs, InMails, visits
- WhatsApp and Telegram: direct messages
- Twitter and Instagram: DMs and engagement

Process

## Set up Campaign Sequence Builder step by step

Follow the working sequence from initial configuration to the next action.

### Open the Builder

Start from scratch or pick a template. The canvas opens with your first node ready to configure.

### Add Your Steps

Drag in action nodes: send email, connect on LinkedIn, wait 3 days, check for reply, send WhatsApp.

### Set Your Logic

Add conditions: if opened, if replied, if connected. Each branch sends leads down a different path.

### Add Leads and Launch

Import leads from your database, a list, or a CSV. Hit launch. BrandJet starts executing your sequence automatically.

Use Cases

## Campaign Sequence Builder use cases by team

See where this capability fits and which team owns the resulting workflow.

### Sales Leaders

Design repeatable outreach playbooks your team can clone and use. Standardize what works.

### Growth Marketers

Run multi-touch campaigns that adapt to prospect behavior.

### Agency Teams

Build custom sequences per client. Different channels, different messaging, same intuitive builder.

### Solo Founders

Set up your outreach once. Let the sequence do the follow-ups while you focus on closing.

6

outreach channels

10+

node types

60s

average setup time

3x

more replies vs. single-channel

> "We used to run email in Instantly and LinkedIn in a separate tool. Now everything is one sequence in BrandJet. Our reply rates went up 40% because leads get hit on multiple channels without us doing anything manual."

A

Alex M.

Growth Lead, Series A Startup

FAQ

## FAQ

Common questions about Campaign Sequence Builder

### How many steps can a sequence have?

As many as you need. Most effective sequences are 5-8 steps across 2-3 channels, but there's no hard limit.

### Can I use templates?

### What happens when someone replies?

### Can I A/B test different messages?

### Can I run multiple sequences at once?